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French Confessions is a tell-all on everyday life in France.
How are the French different from other cultures?
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Friday, September 16, 2011

Let's talk French 'lingerie'


I'd like to dedicate this to a fellow blogger, Keith Ekstein, author of 'A Taste of Garlic', who has expressed his interest in my blog (thank you), but also (or perhaps mostly) his interest in learning more about my 'work'...

I work for a French lingerie company called LOU. Lou is one of the main players in the selective lingerie market, known for its unique style and corsetry expertise. What does that mean exactly? French lingerie is basically the art of combining a great bra that does its job, with beautiful craftsmanship. In other words, yes, a great fit is important, but the way it looks is just as, if not more important.

Americans are looking for a great fit and a flattering figure. The French are more into "how sexy do I feel in this bra?" or "does it meet my fashion standards" or "do I love the look of this and have to have it?" In other words, the French philosophy is "feeling beautiful and fashionable in the inside makes me confident on the outside. Who care about the rest."

It's not really about being sexy for others - sorry guys - it's more about feeling good and sexy for yourself... And, it can't hurt if you're wearing beautiful lingerie; you never know how your day will turn out...


GO FRENCH BRAS !!

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